Written by: Georgi Petrov | Digital Marketing & Online Business Expert

The emergence of ChatGPT by OpenAI has revolutionized the world of AI-powered chatbots. With its ability to generate human-like responses and engage in meaningful conversations, it has become a go-to solution for businesses and developers alike.

However, in an ever-evolving field like AI, it’s important to explore various alternatives and stay up-to-date with the latest advancements.

Therefore, in this article, we will explore the top ChatGPT alternatives that are expected to make waves in 2023. These alternatives offer unique features and capabilities that may cater to specific needs and preferences.

By examining these alternatives, businesses can make informed decisions regarding the chatbot solution that aligns best with their requirements. So, if you’re looking for cutting-edge chatbot technologies, join us as we delve into the world of the 5 best ChatGPT alternatives in 2023.

Related: 27 Effective Digital Marketing Strategies For Business Success 

#1. Jasper Chat AI – Overall best AI tool for all marketing needs

This alternative to ChatGPT, called Jasper IA, is also based on GPT 3.5, just like ChatGPT. It’s got OpenAI on board too. But here’s the kicker – JasperChat is specifically designed for businesses in the advertising and marketing world. That’s why it’s at the top of our list.

Jasper has been in the AI content generation business for some time now and has been well-accepted among users.

But hey, don’t fret! Jasper Chat is still super accessible for anyone who wants an AI chatbot like ChatGPT. The company claims that Jasper Chat has learned from tons of articles and other info in 29 different languages, up until mid-2021. So while it might not have the freshest updates, it can still handle decently complex conversations. And here’s the cherry on top – you can even toggle on Google search data to make it even more awesome. 

During my time with Jasper Chat, it proved to be a good chat companion as I asked the chatbot various riddles, made it write video scripts, tell me jokes, and even tongue twisters. I also tried out an ad copy or two, and it did that well too. Jasper has contextual memory, so it does remember your past prompts.

My colleagues and I personally use it to write content, ad copy texts, headlines, posts for social media, etc., and it has done a great job for us.

Jasper Chat itself is free, but you require Jasper’s Boss or Business plan to access all the features. The Boss Plan starts at $59 per month. It’s not exactly cheap, but it also gives you access to all of Jasper’s services. Get the 5-day trial to see if it fits you.

Can hold intelligent conversationsLocked behind an expensive paywall
A boon for marketers and working professionals
It passes all AI tests for providing a non AI content.

#2. Chatsonic/Writesonic – Best specifically for content creators. Best AI that has access to the Internet.

Chatsonic is built on top of ChatGPT, so it inherits all of its awesome potential. But here’s the cool thing: this AI chatbot has even more features and knows a lot more because it can surf the web. The other chatbot can’t do that yet!

And get this, Chatsonic remembers your conversations and uses them to keep the conversation going. It even has 16 different personalities, like an accountant or a poet, to spice things up.

Unlike ChatGPT, you can even talk to the AI using your microphone (much like Google Assistant and Siri), and it can respond back in voice if you choose so. And once you are done with the conversation, you can also choose to share the replies through links or Word/ PDF docs. My general experience with ChatSonic was positive, and I felt it could present information better than ChatGPT because of its access to the Internet and the latest information.

But wait, there’s more! Chatsonic also has a nifty image generator. Just give it a prompt and it will create some pretty decent images for you. It’s not free, but you do get 25 free image generations every day. After that, you can use your Writesonic word balance to generate more images. If you want even more, there’s a long-form plan that starts at just $12.67 per month. So give it a try! 

Internet access brings broader knowledgeOnly 25 free generations
Different personas bring variety to conversations
Companion browser extension and Android app
Can read the response back
Watch My YouTube Video On Top 5 ChatGPT Alternatives:

#3. OpenAI Playground – Best for customizations

First off, it’s important to mention that OpenAI Playground isn’t really designed for regular users. But hey, if you’re locked out of ChatGPT and still want to get a taste of its cool abilities, OpenAI Playground is where it’s at.

This awesome web-based tool works just like ChatGPT, but it gives you way more fancy options to play around with. You can even choose a specific language model to experiment with!

Once you’ve picked your model, you can mess around with other stuff like randomness, token count, penalty for frequent words, stopping certain sequences, and more. Once you have selected your model, there are various parameters that you can experiment with to fine-tune the generated output. Some of these parameters include:

  1. Randomness: You can adjust the level of randomness in the generated text. Higher randomness values will lead to more unpredictable and diverse outputs, while lower values will result in more deterministic and focused responses.
    2. Token count: You can specify the maximum number of tokens in the generated text. This helps control the length of the response and ensures it doesn’t exceed a certain limit.
    3. Penalty for frequent words: To avoid repetitive or repetitive responses, you can set a penalty for frequent words. This encourages the model to generate more diverse and varied suggestions.
    4. Stopping certain sequences: You can provide instructions to avoid generating specific words or sequences. This can be helpful in scenarios where you want to prevent the model from generating sensitive or inappropriate content.
    5. Temperature: Temperature is another parameter that affects the randomness of the generated responses. Higher temperature values (e.g., 0.8) result in more randomness, while lower values (e.g., 0.2) make the responses more focused and deterministic.
    6. Top-p (nucleus) sampling: This technique allows you to define a threshold probability for the model to consider when producing responses. By setting a lower threshold, you can enforce the model to generate responses from a narrower set of likely words.

By experimenting with these and other customization options, you can shape the output of the model to align with your specific requirements and desired style of text generation.  

Just so you know, OpenAI Playground isn’t a simple plug-and-play thing for ordinary folks. It’s really meant for those who actually know what they’re doing and want to tinker with different models before developing their own AI tool. But hey, if that’s you, it offers a whole lot of customization options. 

Spoiled for choice with language learning modelsNot for everyday users
ChatGPT level accuracy and response speed

#4. Character AI – Best when using different characters

Character AI is all about using fancy language models and being specially trained to have conversations. But what makes it really cool is that you can actually pick different personalities to talk to instead of just one boring chatbot.

When you visit the homepage, you’ll see a bunch of different characters to choose from.

They’ve got famous peeps like Elon Musk, Tony Stark, and Socrates, all the way to Joe Biden and Kanye West. The best part is, depending on who you pick, the AI will talk in a way that matches their personality.

So when I chatted with Kanye, he was all full of himself, but Socrates was totally chill. And get this, the AI even has different voices to talk back to you, depending on the character you’re chatting with. 

That’s pretty cool! It must be interesting to have conversations with different characters and experience their unique personalities through different voices. It sounds like AI can provide an immersive and interactive conversational experience. Is there anything specific you enjoyed about chatting with Socrates? 

Vast character selectionSlower than usual responses
Interesting conversations with different characters
Creating your own character is fun

#5. Google Bard – Most similar to ChatGPT with up-to-date data

Guess what? Google Bard is now powered by Google’s super fancy and high-tech language model called PaLM 2. They just introduced it at the Google I/O event in 2023.

PaLM 2 is like the upgraded version of PaLM, which came out in April 2022. This upgrade is gonna make Bard way more efficient and a total superstar.

When Bard first came out, it used a mini version of this thing called LaMDA. They picked LaMDA because it needed less computing power and could handle more users.

By the way, LaMDA was built on this thing called Transformer, which is like Google’s fancy neural network technology they made in 2017. Get this, the language model ChatGPT (that powers GPT-3) was also built on Transformer, according to Google.

Here’s the cool part: Google made a bold move by using their own special language models, LaMDA and PaLM 2, for Bard. This is a big deal because most of the popular AI chatbots out there, like ChatGPT and Bing Chat, use language models from the GPT series. 

What other AI services does Google have?

Bard got a cool update that lets it show pictures in its responses. When you ask a question that needs a photo for a better answer, it grabs one from Google and displays it.

Google’s got some other AI stuff in the works, but they’re keeping it hush-hush for now. They like to make sure their AI products are really good before releasing them to the public.

In a recent paper about MusicLM, Google talked about how these models could cause some problems. They mentioned concerns about people using them to steal creative content and the biases that might come from the training data, which could show favoritism to certain cultures and even result in cultural appropriation.

Frequently Asked Questions:

What is the best ChatGPT version for me?

1. What is ChatGPT?

ChatGPT is an artificial intelligence language model that uses advanced AI algorithms to generate human-like conversational responses. It is designed to simulate chat-based conversations with users by understanding natural language input.

2. What makes ChatGPT different from other AI chatbots?

ChatGPT stands out from other AI chatbots due to its high-quality responses, conversational depth, and ability to generate contextually relevant answers. It is widely regarded as one of the best chatbot models available today.

3. Is ChatGPT a free-to-use tool?

Yes, ChatGPT offers a free version for users to try. However, there is also a paid version called ChatGPT Plus that provides additional benefits like faster response times and priority access to new features.

4. What are the limitations of ChatGPT?

While ChatGPT is an impressive AI model, it does have some limitations. It may sometimes provide incorrect or nonsensical answers, and it is sensitive to small changes in input phrasing. It is important to carefully review and verify the generated content.

5. Are there any alternatives to ChatGPT that I can try?

Yes, there are several ChatGPT alternatives available that you can try. Some popular options include BARD, Google’s Chatbot, Jasper Chat, Chatsonic, OpenAI Playground, and more. These alternatives offer different features and capabilities, so you can choose the one that best suits your needs.

6. Which is the best ChatGPT alternative for digital marketing?

If you’re looking for a chatbot specifically for digital marketing and advertising, you might consider investing in Jasper AI. Jasper is a powerful AI tool designed specifically to assist marketers with tasks and is a much better alternative to ChatGPT.

Final Thoughts

In a rapidly evolving landscape of AI-powered chatbots, the emergence of ChatGPT by OpenAI has undeniably set a high standard for human-like conversational capabilities. Yet, the realm of artificial intelligence continues to progress, with innovative alternatives that cater to specific needs and preferences.

As we’ve explored in this article, the year 2023 brings forth a range of compelling alternatives to ChatGPT that warrant attention.

Jasper Chat AI stands out as an excellent solution for businesses in the advertising and marketing world. Its specialization in content generation for marketing needs showcases its value, although its accessibility comes with a price, making it an investment for those seeking tailored AI assistance.

Chatsonic/Writesonic brings the power of internet access to AI, enabling it to provide responses enriched with the latest information. The inclusion of different personas adds a touch of variety to conversations, while the ability to generate images further expands its utility, making it an enticing option for content creators.

OpenAI Playground offers a playground for AI enthusiasts, allowing for in-depth customization of language models. While not designed for everyday users, its features allow for experimenting with various parameters, making it an appealing choice for those with a deeper understanding of AI models.

Character AI introduces a unique concept of conversing with different personalities, giving users the experience of engaging with famous figures. The ability to choose distinct characters with their own voices creates an immersive and entertaining conversational experience, fostering creativity and engagement.

Google Bard, powered by Google’s advanced language model PaLM 2, presents a strong contender closely resembling ChatGPT. With its efficient performance and image integration, it showcases Google’s commitment to innovation and improvement in the AI chatbot arena.

As the AI landscape continues to expand, these alternatives provide users with a diverse range of options to suit their specific needs, whether it’s marketing, content creation, customization, or interactive experiences.

While ChatGPT has set a high standard, the alternatives discussed here illustrate the ongoing advancements in AI technology, encouraging businesses and individuals to explore and embrace the possibilities presented by these innovative solutions.


1. What is ChatGPT by OpenAI and why is it significant in the realm of AI-powered chatbots? ChatGPT by OpenAI is an advanced AI-powered chatbot known for its human-like conversational capabilities. It has set a high standard for AI chatbot interactions, offering natural and engaging conversations with users.

2. How does ChatGPT compare to other AI chatbots in the evolving landscape of AI technology? While ChatGPT is a benchmark for human-like conversations, the AI landscape is continually evolving. New alternatives are emerging to cater to specific needs and preferences, providing users with diverse options beyond ChatGPT.

3. Can you provide an example of an alternative AI chatbot discussed in the article? Certainly, one alternative discussed is “Jasper Chat AI,” which specializes in content generation for marketing purposes. It’s a valuable tool for businesses in the advertising and marketing world, although it comes at a price due to its tailored AI assistance.

4. What makes Chatsonic/Writesonic unique among the alternatives? Chatsonic/Writesonic is distinctive because it leverages internet access to provide responses enriched with the latest information. It can adopt different personas and generate images, making it appealing for content creators seeking variety and depth in their conversations.

5. Who would benefit the most from using OpenAI Playground? OpenAI Playground is ideal for AI enthusiasts and individuals with a deeper understanding of language models. It offers in-depth customization of language models, allowing users to experiment with various parameters and explore the capabilities of AI models.

6. How does Character AI differ from other AI chatbots? Character AI introduces a novel concept of conversing with different personalities, including famous figures. Users can choose distinct characters with their unique voices, creating an immersive and entertaining conversational experience that fosters creativity and engagement.

7. What is Google Bard and how does it compare to ChatGPT? Google Bard, powered by Google’s advanced language model PaLM 2, is a strong competitor closely resembling ChatGPT. It showcases Google’s commitment to innovation and efficiency in AI chatbots, offering performance and image integration features.

8. Why should businesses and individuals consider exploring alternatives to ChatGPT? While ChatGPT is exceptional, exploring alternatives is valuable because it highlights ongoing advancements in AI technology. Different alternatives cater to specific needs, such as marketing, content creation, customization, or interactive experiences, allowing users to find the best fit.

9. How do these alternatives contribute to the expansion of the AI landscape? These alternatives reflect the diverse range of options available in the expanding AI landscape. They encourage businesses and individuals to embrace innovation, experiment with tailored solutions, and leverage AI to meet their unique requirements.

10. Is ChatGPT becoming obsolete with the emergence of these alternatives? No, ChatGPT is not becoming obsolete. Instead, it serves as a benchmark that inspires innovation and improvement in the AI chatbot field. The alternatives discussed complement and expand upon the capabilities that ChatGPT has pioneered.

Meet Georgi Petrov, the driving force behind AIG MARKETER, a dynamic digital marketing agency. A multifaceted entrepreneur, he not only owns thriving online stores but also curates insightful content on his blog at georgiadvice.com. On his YouTube channel, he generously shares his vast experience. Holding an MBA and boasting 11+ years in digital marketing, Georgi has helped countless startups, coaches, Fortune 500 giants across 13+ markets. A Google and Meta certified pro, Georgi personifies digital success.